The facts we all should know
Did you know alcohol advertisers spend billions?
Alcohol companies spend billions on marketing—often at a level much higher than other products. This is designed to recruit children and lucrative heavier drinkers through sports sponsorship, film and TV placement, social media influencers as well as traditional media and online advertising.
Show me the science
“Alcohol adspend to beat market with 5.3% growth in 2021 as hospitality opens up”, press release, Zenith Media, May 2021